Good morning,
Whitewater’s forecast calls for a mostly cloudy day, with a high temperature of thirty-four degrees.
There will be a meeting of the Tech Park Board today at 8 a.m. The agenda is available online.
The Wisconsin Historical recalls that today is the birthday of William Horlick:
On this date William Horlick was born in Ruardean, Gloucestershire, England. A noted food manufacturer and philanthopist, Horlick arrived in the U.S. in 1869 and settled in Racine. In 1872 he moved to Chicago with his brother and began to manufacture food products. In 1876 his company moved to Racine where he began to experiment with creating a dried milk product. In 1887 he trademarked Malted Milk. In 1889 he opened a company branch in New York City and another in England the following year. He constructed additional plants in Racine in 1902 and 1905. The company name was changed to Horlick’s Malted Milk Co. in 1906. This success enabled Horlick to achieve a widespread reputation as a philanthropist in Racine. He also helped fund the first Byrd expedition to the South Pole and the Amundsen expedition to the North Pole. After his death in 1936, control of the company passed to his son, Ander James Horlick. [Source: Dictionary of Wisconsin Biography, SHSW 1960, pg. 177]
There’s more on Horlick’s history, in America and abroad, available online.
Here’s a sound file of a Horlick’s Radio Commercial from 1935. Enjoy.
