So are people hard-wired to make bad decisions, the way monkeys do?
Take finance: we tend to play it safe in situations where we stand to make gains. But faced with the risk of a substantial loss, we get nervous and opt for even riskier strategies in the vain hope we can avoid losses altogether….[Researcher Laurie] Santos says that makes us — as Freakonomics readers will have already guessed — just like capuchin monkeys.
Yes, he’s sharp-looking, but surely we can do better than this guy —
Via Human/Capuchin Parallels Revisited – Freakonomics Blog – NYTimes.com.