Interestingly, though, the media site where Stelter [the NYT blogger] primarily blogs (New York Times’ Media Decoder) suffers from the lowest percentage of African-American readers (4.6%) when compared to comparable media sites like Mediaite (5.8%), Gawker (6.4%), Mediabistro (9.2%), etc., according to Nielsen Media Research.
I haven’t seen Fox News in who knows how long, but I watch the more libertarian-oriented Fox Business Channel (a newer channel) frequently.
See, NYT Blogger Who Knocked Fox News’ Audience Diversity Has the Same Problem.