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The bookstore massacre is coming – MarketWatch

….e-books have now reached that tedious cliché, the tipping point. Amazon.com Inc.’s latest Kindle e-book reader has sold out — weeks before it even started shipping. The new device is smaller, cheaper, and has a better screen.

Amazon (AMZN 129.17, -0.48, -0.37%) says it’s now selling more e-books than paper-based books — about 43 % more in the last quarter, including about 80% more in the final month.

It doesn’t end there.

Expect prices for e-book readers to start collapsing. How can Barnes & Noble still charge $149 for its Nook, or Borders $149 for the Kobo reader, when Amazon’s newer, better product sells for $139?

Via The bookstore massacre is coming — MarketWatch.

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