FREE WHITEWATER

Daily Bread for 11.29.23: About Those Wisconsin Best & Worst Lists

 Good morning.

Wednesday in Whitewater will be sunny with a high of 41. Sunrise is 7:04 and sunset 4:22 for 9h 18m 15s of daytime. The moon is a waning gibbous with 95% of its visible disk illuminated.

  On this day in 1961, Enos, a chimpanzee, is launched into space. The spacecraft orbits the Earth twice and splashes down off the coast of Puerto Rico.


  Rick Barrett reports Why Wisconsin is the ‘best’ or ‘worst’ place on so many random lists (‘Clickbait or helpful, rankings for cities and states are viral marketing’):

The Green Bay Packers have some of the sexiest fans in the NFL and Milwaukee’s Gen-Zers are No. 1 in the nation for leaving the nest.

As a state, Wisconsin has bragging rights beyond cheese. We’re one of the “least clumsy” states, according to a ranking, and we’re fifth in the nation among elderly-friendly labor markets.

Those are just a few of the dozens of surveys, rankings, and studies that pour into journalists’ emails, some serious and others nothing more than clickbait. Some result in stories while others fall flat.

Even zombies have weighed in on the action.

In one study, Milwaukee was ranked 66th among U.S. cities best able to survive a zombie apocalypse.

Huntington Beach, Calif., was No. 1 followed by Bellevue, Wash.; Alexandria, Va.; and Minneapolis.

California lawn care company uses surveys for marketing

The zombie study was done by Lawn Love, an online lawn-care company and prolific publisher of city and state rankings, some of which actually include topics like lawn irrigation.

There may be useful information in these lists, but their primary purpose is to promote a product. See also @ FREE WHITEWATER, Live by Clickbait Marketing, Perish by Clickbait Marketing.


Curious dolphins watch aquarium staff member mop the floor:

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