Daily Bread for 11.29.23: About Those Wisconsin Best & Worst Lists

 Good morning.

Wednesday in Whitewater will be sunny with a high of 41. Sunrise is 7:04 and sunset 4:22 for 9h 18m 15s of daytime. The moon is a waning gibbous with 95% of its visible disk illuminated.

  On this day in 1961, Enos, a chimpanzee, is launched into space. The spacecraft orbits the Earth twice and splashes down off the coast of Puerto Rico.

  Rick Barrett reports Why Wisconsin is the ‘best’ or ‘worst’ place on so many random lists (‘Clickbait or helpful, rankings for cities and states are viral marketing’):

The Green Bay Packers have some of the sexiest fans in the NFL and Milwaukee’s Gen-Zers are No. 1 in the nation for leaving the nest.

As a state, Wisconsin has bragging rights beyond cheese. We’re one of the “least clumsy” states, according to a ranking, and we’re fifth in the nation among elderly-friendly labor markets.

Those are just a few of the dozens of surveys, rankings, and studies that pour into journalists’ emails, some serious and others nothing more than clickbait. Some result in stories while others fall flat.

Even zombies have weighed in on the action.

In one study, Milwaukee was ranked 66th among U.S. cities best able to survive a zombie apocalypse.

Huntington Beach, Calif., was No. 1 followed by Bellevue, Wash.; Alexandria, Va.; and Minneapolis.

California lawn care company uses surveys for marketing

The zombie study was done by Lawn Love, an online lawn-care company and prolific publisher of city and state rankings, some of which actually include topics like lawn irrigation.

There may be useful information in these lists, but their primary purpose is to promote a product. See also @ FREE WHITEWATER, Live by Clickbait Marketing, Perish by Clickbait Marketing.

Curious dolphins watch aquarium staff member mop the floor:

Daily Bread for 5.31.23: Four Million Won’t Be Enough (Because Marketing’s Not It)

Good morning. Wednesday in Whitewater will see scattered afternoon showers with a high of 87. Sunrise is 5:19 AM and sunset 8:26 PM for 15h 07m 04s of daytime. The moon is a waxing gibbous with 85.3% of its visible disk illuminated. On this day in 1955, the U.S. Supreme Court expands on its Brown…

Daily Bread for 9.6.22: The Boosters’ Big Capital but Small Society

Good morning. Tuesday in Whitewater will be mostly sunny with high of 76. Sunrise is 6:25 AM and sunset 7:19 PM for 12h 53m 53s of daytime.  The moon is a waxing gibbous with 79.9% of its visible disk illuminated.  The Whitewater Common Council meets at 6:30 PM.   On this day in 1803, British scientist John…

Daily Bread for 9.5.22: The Grandiose

Good morning. Labor Day in Whitewater will be party sunny with high of 74. Sunrise is 6:24 AM and sunset 7:21 PM for 12h 56m 42s of daytime.  The moon is a waxing gibbous with 69.5% of its visible disk illuminated.  On this day in 1942, the Japanese high command orders withdrawal at Milne Bay, the first major…

Foxconn’s Venture Capital Fund

Bruce Murphy has a solid assessment of Foxconn’s much-touted (by Foxconn) venture capital fund in About That Foxconn Venture Capital Fund. It’s well worth reading in full. A few key points: Unfulfilled: Louis Woo of Foxconn had promised this venture fund for startup companies would naturally connect to Foxconn’s innovation centers in Eau Claire, Green Bay…

The Janesville Gazette‘s Time-Share Stage of Decline

A nearby newspaper, the Janesville Gazette, part of an out-of-state chain (APG) owned by a family that made billions in billboard advertising, recently tried to position half-off advertising as a ‘community grant‘ program. See That’s Not a ‘Community Grant’ – It’s Half-Off Advertising. It’s an old – often true – adage that bad goes to…

UW-Whitewater’s Administration Covers Crap with Catsup

For months, UW-Whitewater has publicized on its website a sham study from a burglar-alarm company as confirmation that Whitewater has the safest campus in Wisconsin. The study is a shabby fraud, with a methodology so far below proper academic standards that it taints the serious work of faculty and students at the school, in the UW…

For UW-Whitewater’s Administration, Talking Points Won’t Be Enough

Yesterday, I posted on The Marketing of Misinformation: UW-Whitewater’s Use of a Counterfeit ‘Campus Safety’ Study. Today, here is a look at some of the university administration’s talking points in response to long-standing acts of sexual harassment and assault on campus.  (They’re from the new university chancellor’s recorded interview with a local newspaper.) From the video…

Fact-Checking is an Active, Ongoing Effort

Laura Hazard Cohen explains that “First-generation fact-checking” is no longer good enough. Here’s what comes next: “Fact checkers need to move from ‘publish and pray’ to ‘publish and act.’” “The idea that fact checking can work by correcting the public’s inaccurate beliefs on a mass scale alone doesn’t stack up,” write representatives from Full Fact…

From Festival to Alleged Felony

One now reads – sadly, any normal person might have expected – that the promoter of Jefferson Wisconsin’s shabby Warriors & Wizards festival faces the prospect of felony charges for theft and misrepresentation. See Warriors & Wizards Fest organizer Cramer charged with theft. 1. Unfortunate, All Around.  I’ve been a critic of this festival, and those…