Good morning. Sunday in Whitewater will be sunny with a high of 48. Sunrise is 6:48 and sunset is 4:30 for 9 hours 42 minutes of daytime. The moon is a waning crescent with 11.5 percent of its visible disk illuminated. On this day in 1914, the Federal Reserve Bank of the United States officially opens. Catherine Rampell nicely…
Development
City, Daily Bread, Development, Economy
Daily Bread for 11.14.25: Pro on Pro Forma
by JOHN ADAMS •
Good morning. Friday in Whitewater will be sunny with a high of 63. Sunrise is 6:46 and sunset is 4:32 for 9 hours 46 minutes of daytime. The moon is a waning crescent with 27.6 percent of its visible disk illuminated. On this day in 1851, Melville’s Moby-Dick is published in the United States. At the…
City, Daily Bread, Development, Housing, Local Government, Planning
Daily Bread for 11.11.25: Habitat for Humanity for Whitewater
by JOHN ADAMS •
Good morning. Veterans Day in Whitewater will be windy with a high of 41. Sunrise is 6:42 and sunset is 4:35 for 9 hours 53 minutes of daytime. The moon is a waning gibbous with 56.3 percent of its visible disk illuminated. Whitewater’s Public Works Committee meets at 5:15 PM. On this day in 1918, Germany…
City, Daily Bread, Development, Economy, Housing
Daily Bread for 11.10.25: The Dual National Economy (Local Will Matter More than Ever)
by JOHN ADAMS •
Good morning. Monday in Whitewater will be partly sunny with a high of 35. Sunrise is 6:41 and sunset is 4:36 for 9 hours 55 minutes of daytime. The moon is a waning gibbous with 67.1 percent of its visible disk illuminated. Whitewater’s Planning Commission meets at 6 PM. On this day in 1975, the 729-foot-long…
City, Daily Bread, Development, Economy, Housing
Daily Bread for 10.23.25: The Single-Family, Owner-Occupied Housing Proposal for Whitewater
by JOHN ADAMS •
Good morning. Thursday in Whitewater will be partly sunny with a high of 50. Sunrise is 7:18 and sunset is 5:59 for 10 hours 41 minutes of daytime. The moon is a waxing crescent with 3.9 percent of its visible disk illuminated. On this day in 2001, Apple Computer releases the iPod: Portable MP3 players had existed…
CDA, City, Daily Bread, Development, Housing
Daily Bread for 10.3.25: A Few General Remarks on Development in Whitewater
by JOHN ADAMS •
Good morning. Friday in Whitewater will be sunny with a high of 86. Sunrise is 6:54 and sunset is 6:32, for 11 hours 37 minutes of daytime. The moon is a waxing gibbous with 83.9 percent of its visible disk illuminated. On this day in 1863, President Lincoln declares the last Thursday in November as Thanksgiving Day.…
City, Culture, Daily Bread, Development, Local Government, Newspapers, Social Media
Daily Bread for 9.25.25: Flow
by JOHN ADAMS •
Good morning. Thursday in Whitewater will be sunny with a high of 72. Sunrise is 6:45 and sunset is 6:46, for 12 hours, 1 minute of daytime. The moon is a waxing crescent with 12.7 percent of its visible disk illuminated. On this day in 1956, TAT-1, the first submarine transatlantic telephone cable system, is…
City, Daily Bread, Development, Housing, Local Government
Daily Bread for 9.24.25: An Upcoming Presentation on Development
by JOHN ADAMS •
Good morning. Wednesday in Whitewater will be partly sunny with a high of 70. Sunrise is 6:44 and sunset is 6:48, for 12 hours, 4 minutes of daytime. The moon is a waxing crescent with 7.1 percent of its visible disk illuminated. On this day in 1906, Pres. Theodore Roosevelt proclaims Devils Tower in Wyoming…
City, Culture, Daily Bread, Development, Local Government, Newspapers, Social Media
Daily Bread for 9.23.25: Some Solutions for a News Desert
by JOHN ADAMS •
Good morning. Tuesday in Whitewater will be windy with a high of 74. Sunrise is 6:43 and sunset is 6:49, for 12 hours, 6 minutes of daytime. The moon is a waxing crescent with 2.9 percent of its visible disk illuminated. Whitewater’s Finance Committee meets at 5 PM. On this day in 1846, astronomers Urbain Le…
City, Daily Bread, Development, Special Interests
Daily Bread for 9.19.25: The Shock of the Normal
by JOHN ADAMS •
Good morning. Friday in Whitewater will be partly cloudy with a high of 81. Sunrise is 6:39 and sunset is 6:57, for 12 hours, 18 minutes of daytime. The moon is a waning crescent with 5 percent of its visible disk illuminated. On this day in 1796, George Washington’s Farewell Address is printed across America as…
City, Daily Bread, Development, Economy, Housing, Wisconsin
Daily Bread for 9.3.25: Projecting the Future of Work in Wisconsin
by JOHN ADAMS •
Good morning. Wednesday in Whitewater will be cloudy, with scattered showers and a high of 67. Sunrise is 6:22 and sunset is 7:25, for 13 hours, 3 minutes of daytime. The moon is a waxing gibbous with 80.2 percent of its visible disk illuminated. Whitewater’s Lakes Advisory Committee meets at 4 PM and the Landmarks…
Common Council, Daily Bread, Development, Local Government, Special Interests
Daily Bread for 2.5.25: Claims About the Location of a Rail Spur Prove Unfounded (Predictably)
by JOHN ADAMS •
Good morning.

Wednesday in Whitewater will be partly cloudy with a high of 31. Sunrise is 7:04 and sunset is 5:13, for 10 hours, 9 minutes of daytime. The moon is a waxing gibbous with 53.1 percent of its visible disk illuminated.
Whitewater’s Starin Park Water Tower Community Committee meets at 6 PM, and the Landmarks Commission meets at 7 PM.
On this day in 1849, the University of Wisconsin opens:
The University of Wisconsin began with 20 students led by Professor John W. Sterling. The first class was organized as a preparatory school in the first department of the University: a department of science, literature, and the arts. The university was initially housed at the Madison Female Academy building, which had been provided free of charge by the city. The course of study was English grammar; arithmetic; ancient and modern geography; elements of history; algebra; Caesar’s Commentaries; the Aeneid of Virgil (six books); Sallust; select orations of Cicero; Greek; the Anabasis of Xenophon; antiquities of Greece and Rome; penmanship, reading, composition and declamation. Also offered were book-keeping, geometry, and surveying. Tuition was “twenty dollars per scholar, per annum.” For a detailed recollection of early UW-Madison life, see the memoirs of Mrs. W.F. Allen [Source: History of the University of Wisconsin, Reuben Gold Thwaites, 1900]
In early January, the Whitewater Common Council met to consider two development projects. In its deliberations, the Council heard objections that the placement of one of the development projects on vacant land (Tax Parcel No. /A4444200001) would interfere with the mere possibility of a future railroad spur at that location. The Council voted against that project of the east side of town, on a 4-2 vote. See Quick Update on Development Projects.
The concerns about a possible rail spur being an obstacle to a development at this location seemed speculative and unrealistic1. Turns out, those concerns were speculative and unrealistic. A study the city commissioned shows that the location of the proposed development was not a good location for a rail spur (“marginal rail-served value”) with two better locations available (“good rail service potential” and “excellent rail service potential,” respectively).
Embedded below is that segment of the January rail spur discussion:
Here are the material parts of that January discussion, from councilmember, city manager, and incumbent landlord:
Councilmember Singer: And then I know in the past, this particular parcel, you know, the CDA had been working with a potential light industrial, to do some electronics recycling. And one of the attractive parts of that was the rail spur potentially access. It’s one of the only parcels that would allow us to, now there’s no spur now, but it’s set for, you know, if we had a need and the funding to be able to get one installed, it was an attractive parcel. So that’s where I’m having a little bit of trouble reconciling like, okay, you know, that was a prime piece for an industrial, light industrial development that would bring in jobs versus a residential use.
And so that’s just, I mean, it is a complete 180 from what kind of the CDA and the city in the past has been trying to do on that. And I think Mr. Knight mentioned it earlier. It is one of our only spots if we did need to attract a business that required rail access that we would be then offloaded.City Manager Weidl: I’m with you. But then when you do the research on how much linear feet you need to actually do a rail siding, you need three quarters to a mile for it. And so from a viability standpoint, the other intersections make that a site where rail siding is not likely to occur.
I mean, I understand, I get it. Like you don’t give up rail if someone’s gonna build something there and have a distribution facility. The, and Taylor, correct me if I’m wrong, the requests we’ve gotten from JCEDC and Walworth County have all been looking at the rail spur on the other side of the municipality.
And that’s, those are the ones we’ve been responding to because the length of the rail available is long enough for an actual siding. That’s what it comes down to is speed of train equals length of siding. And the siding is the side track, S-I-D-I-N-G.And so that’s the technical issue we’re running into. Notwithstanding, I totally hear where you’re coming from. Making sure we’re protecting the viability of parcels, notwithstanding the offers.
Incumbent Landlord Kachel: I would recommend, too, before you try to do anything on it, as it being either the only one or one of the only ones that have rail access, you have Don Vruwink as the railroad commissioner, former assembly person from this district. Reach out to him and he would love to help Whitewater bring in a railroad spur. But in order to do that, you have to bring in some businesses, some jobs.
A few remarks:
1 . The recycling opportunity was a years-long exercise that came to nothing. It was one false start after another. I’m surprised that anyone would hold it up as an example of a realistic prospect or example for future development. It wasn’t and it isn’t.
2. I’m sure that a 180-degree turn in Community Development Authority policy upsets a few aged men in this town, but it matters more that 15,000 people have a better CDA. If a 180-degree turn is hard, it’s because moving from bad to better is hard.
3. Whitewater’s old guard steps on its own arguments all the time. If incumbent landlord Kachel should be right that we need more businesses than we have in the industrial park for a railroad spur, then concerns from Knight and Singer about an obstacle at this given location are immaterial. These three couldn’t decide among their arguments: was the need for a spur at this location a realistic concern or not a concern? The study answers that question (it wasn’t a realistic concern at this location).
4. Be clear: the arguments of these gentlemen (who didn’t bring a bounty of businesses to the industrial park when they were at the CDA) effectively work by doubt and delay to satisfy an incumbent’s landlord’s opposition to new apartments.
The Rail Spur Study appears below:
__________
- When I heard these arguments in January, I thought: could some of these gentlemen be more obvious? ↩︎
Crowd crush: Could fluid dynamics save lives?:
CDA, City, Daily Bread, Development, Economy, Housing, Local Government
Daily Bread for 1.8.25: Quick Update on Development Projects
by JOHN ADAMS •
Good morning.

Wednesday in Whitewater will be partly sunny with a high of 21. Sunrise is 7:25 and sunset is 4:38, for 9 hours, 14 minutes of daytime. The moon is a waxing gibbous with 67.7 percent of its visible disk illuminated.
Whitewater’s Lakes Advisory Committee meets at 4:30 PM.
On this day in 1982, Breakup of the Bell System begins as AT&T agrees to divest itself of twenty-two subdivisions.
For today, a quick update on two votes from the 1.7.25 Whitewater Common Council on development. I supported both proposals, but I’d say the Council’s votes (with 6 council members present) went as one would have expected. There were no genuine surprises, to my mind:
1. A 4-2 vote against the proposal of Premier Real Estate Management to purchase a 10.96 acre parcel of vacant land (Tax Parcel No. /A4444200001) owned by the City located on East Main Court to develop a 60-unit multi-family housing units on the property.
2. A 6-0 vote in favor of the proposal (letter of intent), for the Neumann-Hoffmann project, where the Neumann Companies will develop a significant residential project at a portion of Tax Parcel WUP 00324 lying north of the Hwy. 12 Bypass and a portion of Tax Parcel WUP 00325 lying north of the Hwy. 12 Bypass and east of Indian Mound Parkway on about 67 acres for 150 homes and 60 multifamily units.
Wisconsin Life | Art meets astronomy at revitalized Yerkes Observatory:
CDA, City, Daily Bread, Development, Economy, Good Ideas, Housing, Local Government
Daily Bread for 1.7.25: Assorted Points on Development
by JOHN ADAMS •
Good morning.

Tuesday in Whitewater will be partly sunny with a high of 23. Sunrise is 7:25 and sunset is 4:37, for 9 hours, 12 minutes of daytime. The moon is a waxing gibbous with 57 percent of its visible disk illuminated.
The Whitewater Common Council meets at 6:30 PM.
On this day in 1610, Galileo Galilei makes his first written observation of the four Galilean moons: Ganymede, Callisto, Io and Europa, although he is not able to distinguish the last two until later.
For today, a few points about development in our city.
1. Tax Incremental Financing Done Right. (Pay As You Go, PayGo). One of the oddest changes in Whitewater’s political scene is hearing older men, who flacked tax incremental financing their way for years, suddenly declaring tax incremental financing undesirable when now done the right way. I’ve been a critic of Whitewater’s old way for years, and how it is strange it is to hear the men who implemented the old way now complaining about the right way. (In years past, Whitewater spent too much up front to attract a developer. PayGo eliminates that risk.)
What’s the right tax incremental policy that the city’s pursuing now? It’s pay as you go, where incentives are only offered incrementally as development takes place. That’s not a small difference — it’s a fundamental requirement of a good, long-term plan.
On 12.19.24 there was a discussion at the Whitewater Community Development Authority on tax incremental financing. At that meeting, a consultant to the city, Kristen Fish-Peterson, thoroughly answered questions about the city’s new approach. Her breadth of knowledge1 speaks for itself, with explanations (beginning at 14:12), on pay as you go incentives (14:17), up-front investment money from a developer (14:24), vetting of a developer’s plan (14:51), the developer’s need to meet a but-for test (15:54), and calculation of the details of a proposal (18:53). Fish-Peterson answered questions about the city’s method, each reply being sensible and satisfactory to a reasonable person. Even from the skeptical perspective of this libertarian blogger, this was good work. (If this isn’t good, then nothing in this town will ever be good.)
A story about our past: Over the years, people from outside the city have sometimes asked me about how development here was taking place. Typically, they were aware that Whitewater’s development was underperforming other communities. When I would describe how tax incremental financing was implemented in the city, where we had a failed tax incremental district, they reacted to that old approach the way someone would react to a flock of flying black hyenas2.
2. History & Purposes of Tax Incremental Financing. Residents may have heard, as I have heard, that tax incremental financing isn’t meant for residential projects. That’s false. Across America, for decades, communities in Wisconsin and beyond have used tax incremental financing for these very purposes. Whitewater is simply catching up with the rest of America and rest of Wisconsin. That a given person has never had apple pie does not mean that apple pie doesn’t exist, isn’t tasty, or isn’t enjoyed in communities across Wisconsin and America.3
3. More than One Housing Option Going Forward. There’s an argument that because of Whitewater’s current mix of housing, the city should have only one kind going forward. That’s both false (there’s a reason that successful private developers come to the city with a mix of options, because those options meet actual consumer demand) and the claim that the present necessarily constrains future options is often an incumbent’s ploy to prevent options that an incumbent wants to prevent. ‘No further growth except what I like‘ rather than what many want and need places the first-person singular ahead of the far larger plural.
Of course we can do more than one thing at a time, indeed, we need to do several things at the same time for any single endeavor to succeed. (No one says I’ll eat, but I won’t drink; I’ll buy food, but I won’t buy liquid. At least, no one says that for very long.)
4. Mutually Supporting Initiatives. The relationship between public and private (when public is done right) its mutually supportive and should be synergistic. When Whitewater shores up her fundamental public fire and police services, she makes the city more attractive to private businesses and future private residents. No private person wants to build in a city where, for example, her business will simply burn down. She’ll build where she has well-staffed departments to help safeguard her property. That’s a public expenditure for a private, community gain.
Like private markets, a successful municipal policy, cannot be based on a selective pitting of one program against another. Private market transactions involve myriad interactions. Buyer & seller isn’t a buyer & a seller, but hundreds of each leading to the goods and services behind that seemingly single transaction. Try to separate or impede a single exchange, and you’ll have no transaction at all. If Whitewater’s locked in a false opposition between some public and much greater private opportunity, her public services will have been ill-used.
5. Modification as Means of Prohibition. Sometimes people will say let’s chop this project apart: how ’bout half? (It’s usually people who have not taken the time to create or nurture a project that say this.) As it turns out, half an animal is usually a dead animal. Some people will propose division sincerely, others insincerely because they know it will lead to a project’s ruin.
The same is true for endless delays with a project. The late Fred Thompson, while starring in Days of Thunder, explained succinctly how delay sometimes leads to ruin.
6. Opportunity Goes Where It’s Welcome and Some Losses are Irrecuperable. Oh yes, both undoubtedly true. Wisconsin’s a big place, and America’s even bigger. Capital goes where it’s wanted. And, once it’s gone, the moment is gone, and it won’t (and will have no need) to come back. In a free society, later often means never4.
- It’s true, as someone said to me this week, that historically I have used the term ‘development man’ disparagingly in Whitewater, of those who for years pushed unsound ideas. Perhaps it’s time, these many years later, for the connotation to change. It’s not my field, but like a man who can tell the difference between a podiatrist who improves his patient’s gait and one who leaves his patient lame, there’s an evident difference. ↩︎
- That is, they reacted with shock and concern. ↩︎
- Apple pie does exist, it is tasty, and is enjoyed in many places. ↩︎
- You might have said hello, she might have invited you to table, you might have had coffee, you might have learned something in conversation, but how sad if she’s already walked out the door… ↩︎
